Extension

This week on SUNUP: 

• JC Hobbs, OSU Extension agricultural tax and farm management specialist, walks us through the tax implications for producers when it comes to the One Big Beautiful Bill Act (OBBB Act), which is the budget reconciliation bill signed into law on July 4, 2025.
• SUNUP previews the upcoming Peanut & Cotton Field Day on Sept. 18 in Ft. Cobb.
• In the Mesonet Weather Report, Emma White, OSU Extension Mesonet agricultural meteorologist, discusses the impact of this week’s rainfall on soil moisture. State climatologist Gary McManus says the cooler weather may be sticking around for a little bit longer.
• Derrell Peel, OSU Extension livestock marketing specialist, says high beef prices are likely to continue climbing.
• In Vet Scripts, Barry Whitworth, OSU Extension veterinarian, discusses pinkeye in cattle and the signs to look for in your herd.
• In Cow-Calf Corner, Mark Johnson, OSU Extension beef cattle breeding specialist, speaks with Robert Hodgen, OSU alumnus and King Ranch CEO, about information asymmetry in the cattle industry.
• Finally, Tyler Mason, OSU Extension vegetable specialist, discusses watermelon production in Oklahoma and gives a demonstration of how to tell when the melon is ripe.

Oklahoma Agriculture Starts at SUNUP!

Weekly Statewide Broadcast: Saturday at 7:30 a.m. & Sunday at 6 a.m. on OETA (PBS) Stream Anytime: YouTube.com/SUNUPtv