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Fact Sheet
Social Media Marketing for Small Businesses: Best Practices

By Courtney Bir, Hyejune Park, Audrey King and Sara Siems. Social media can be a beneficial marketing asset for your business. This fact sheet provides some best practices when using social media to market your business.

Business Strategy And Marketing
Fact Sheet
Selecting the Right Point of Sale System for Your Business

By Sara Siems and Courtney Bir. Compare popular Point of Sale systems, their costs and features.

Business Strategy And Marketing
Fact Sheet
Understanding and Building Logic Models for Grants

By Scarlett Kingsley. Gain a clear understanding of how a logic model can effectively articulate and clarify your program's goals and processes—an essential tool when applying for grants.

Business Strategy And Marketing
Fact Sheet
Smart Phone Photography

Learn about improving the quality of your smart phone photos and introduce basic photography concepts like composition and lighting.

4h Youth DevelopmentBusiness Strategy And MarketingYouth Development
Fact Sheet
The Economic Contribution of the Cotton Industry in Oklahoma

By Andrew J. Van Leuven, Jeff Vitale, Dayton M. Lambert, Phil Kenkel, Hannah E. Shear and Emily Norris. Learn about the cotton industry's value in the state of Oklahoma.

Business Strategy And MarketingCommunity And Rural ImprovementCottonCropsEconomic DevelopmentFarm And Ranch FinancesMarket Outlooks
Fact Sheet
Facebook Metrics Exposed: A Deep Dive into Facebook Metrics and What They Mean for Your Organization

By Audrey King and Linnea Langusch. Learn how to make strategic choices in Facebook and other digital marketing when considering audience, awareness, engagement, conversion and customer care metrics.

4h Youth DevelopmentBusiness Strategy And MarketingCommunity And Rural ImprovementLeadership And Volunteer DevelopmentLeadershipMarketing Strategy And TacticsWebsites And Ecommerce